A revolutionary protocol that ensures video authenticity through cryptographic verification, protecting viewers from AI-generated deception. Built on C2PA standards and leveraging distributed ledger technology (DLT) for Authentication of Media via Provenance (AMP).
We're living in an era where AI-generated content is flooding the internet, exploiting our dopamine systems and eroding trust in digital media.
Content creators are generating fake videos to manipulate engagement and monetize attention through deceptive means.
As AI becomes more sophisticated, distinguishing real from fake becomes impossible, leading to widespread distrust.
Without solutions, users will abandon platforms entirely, and authentic creators will lose their audiences.
"By 2026, if we don't act now, authentic content will be indistinguishable from AI-generated media, causing a mass exodus from social platforms."
A cryptographic protocol that creates an unbreakable chain of authenticity from device to platform, ensuring every video can be verified as genuine. Built on C2PA (Coalition for Content Provenance and Authenticity) standards and powered by distributed ledger technology (DLT) for Authentication of Media via Provenance (AMP).
Videos are cryptographically signed at the moment of capture by trusted devices (iPhone, Pixel, Samsung, etc.) using C2PA-compliant protocols for Authentication of Media via Provenance (AMP).
Each video receives a unique cryptographic hash that remains attached through downloads and shares.
Social platforms can instantly verify authenticity and label content accordingly, giving users confidence.
Users can filter their feeds to show only verified authentic content, eliminating AI-generated spam.
Built on seven fundamental principles that ensure security, privacy, and universal adoption.
Minimal processing overhead on devices. The protocol is lightweight and won't impact phone performance or battery life.
Zero-knowledge verification. Impossible to determine who recorded the video or its contents from the protocol alone.
Unique cryptographic hash permanently linked to the video, surviving downloads, shares, and platform transfers.
Cross-platform implementation across devices and social media platforms. Starting with iPhone ↔ Instagram integration.
Centralized governance body that negotiates partnerships with device manufacturers and platforms, similar to Apple Pay + Visa.
Different content types (raw, edited) with clear rules. Native edits allowed (color, cuts), 3D transformations excluded.
Built on distributed ledger technology (DLT) and blockchain, ensuring the protocol cannot be compromised, forged, or circumvented by bad actors. The immutable nature of DLT provides a tamper-proof foundation for Authentication of Media via Provenance (AMP) verification.
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